WOW! Authors, Can You Believe this! >Facebook Wants a Cut of eBook Sales on Its Social Network by Nate Hoffelder, IN A NUTSHELL!


Facebook Wants a Cut of eBook Sales on Its Social Network
 by Nate Hoffelder

 Authors and publishers have been selling books on Facebook for over six years now by setting up shops with 3rd-party services, and now Facebook wants to get into the act.

Buzzfeed reports that Facebook has finally woken up to the idea that commerce is possible any place where people congregate:

 The company is building out shops within Facebook Pages, essentially mini e-commerce sites that give businesses a chance to set up second homes within its walls. The shops are still in the testing phase, but some already feature “buy” buttons that allow the entire shopping experience to occur within Facebook — from product discovery to checkout.

“With the shop section on the page, we’re now providing businesses with the ability to showcase their products directly on the page,” Facebook product marketing manager Emma Rodgers told BuzzFeed News.

 If it works, bringing storefronts directly to Facebook Pages could have a transformative effect on online commerce, as retailers embrace the platform not just to inform their customers, but to sell directly to them. That's interesting, but not for the reason everyone thinks.

 If you want to read the rest of the article, go to: http://the-digital-reader.com/2015/07/16/facebook-wants-a-cut-of-ebook-sales-on-its-network/

2 comments:

  1. Facebook always had store within it's site, you just needed a third party app to build it. I guess they figured they'd cut out the middle man?

    ReplyDelete
  2. It does take a lot of nerve for them to think they are entitled to the money, I think. :D

    ReplyDelete

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